John Centofanti ❤️ – Medium

John Centofanti ❤️

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John Centofanti ❤️

Marketing’s Unprecedented Use of “Unprecedented” is Weakening Your Message

The use of unprecedented has certainly only been followed by uncertain.

Oct 29, 2020

Marketing’s Unprecedented Use of “Unprecedented” is Weakening Your Message

Oct 29, 2020

John Centofanti ❤️

Marketing Seeds: 7 Growth Lessons from My Grandfather’s Garden to Grow Your Business

There is awaiting game in marketing not many talk about and sometimes refuse to acknowledge. Follow these gardening principles to reap a…

Feb 22, 2021

Marketing Seeds: 7 Growth Lessons from My Grandfather’s Garden to Grow Your Business

Feb 22, 2021

John Centofanti ❤️

Oops! There’s a Mistake in Your Email Campaign

Every marketer has sent an email campaign with a mistake. Here’s what to do about it, along with examples from Google and Facebook.

Nov 9, 2020

What to do About Mistakes in an Email Marketing Campaign

Nov 9, 2020

John Centofanti ❤️

Marketing’s Artificial Claims of Artificial Intelligence

AI, or Artificial Intelligence, is the new favorite word for marketers. Is Artificial Intelligence just a marketer’s fancy way of…

Oct 29, 2020

Marketing’s Artificial Claims of Artificial Intelligence

Oct 29, 2020

John Centofanti ❤️

How Your Leadership Bio Influences Your Buyers

Being overly formal makes people feel more negative about your company than you realize… at least in most cases.

Mar 30, 2020

How Your Leadership Bio Influences Your Buyers

Mar 30, 2020

John Centofanti ❤️

Does PowerPoint Design Matter Only to Graphic Designers?

Learn how to develop slide decks for prospects based on their stage in your sales funnel, and how PowerPoints are much like shoes.

Aug 28, 2018

Does PowerPoint Design Matter Only to Graphic Designers?

Aug 28, 2018

John Centofanti ❤️

Do You Have a Product, a Solution, or a Service? — John Centofanti

Many tech companies refer to their offering as a product, others call it a solution, and still others refer to their service. What’s the…

Aug 3, 2017

Do You Have a Product, a Solution, or a Service? — John Centofanti

Aug 3, 2017

John Centofanti ❤️

How to Write a Case Study When the Client Won’t Give Permission

This is an unfortunate but common B2B marketing story. Maybe your business has landed a major client, such as Walmart, Best Buy, Lowes, or…

Jul 4, 2017

How to Write a Case Study When the Client Won’t Give Permission

Jul 4, 2017

John Centofanti ❤️

John Centofanti ❤️

Founder of Creative Stream Marketing. Leader of NeedToMeet. Cardiac arrest survivor. More at https://johncentofanti.com/.

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